We have been imparting coffee enjoyment, traditions and culture to the world of baristas and coffee lovers since 1912 through our relentless pursuit of innovation, attention to every detail. detail and passion for Italian design and craftsmanship.

One of our main goals is to spread awareness of Italian espresso, a product that truly represents the “Italian spirit” around the world and is a special daily ritual for infusing the the value of our country goes to every corner of the planet.

Italian espresso has more than a century of history to share and promote, which is why formalizing the coffee-drinking ritual by placing it on UNESCO's list of intangible heritage is as well. means keeping it alive and growing.

With this in mind, we helped launch the Consorzio di Tutela del Caffè Espresso Italiano Tradizionale, founded on September 15, 2014 in Treviso with the aim of promoting, pricing and protecting traditional Italian espresso between industry professionals and consumers. Since 2015, Consorzio has also been involved in the process of submitting a candidacy request to UNESCO for the recognition of Traditional Italian Espresso as Intangible Heritage.

On October 1, 2020, marking World Coffee Day, Consorzio announced the establishment of the “Comunità del Rito del Caffè Espresso” (Community of Espresso Etiquette), a fundamental step, for the Community. This will be the center of a campaign in support of Italy's Espresso Coffee's candidacy for UNESCO's Intangible Heritage list.

The initiative consists of petitioners who can sign at this website and involves all members of the Community who are invited to participate by contributing to the creation of an electronic book. All espresso lovers will have the opportunity to highlight the role of espresso as a special narrative device, recounting personal experiences associated with everyday rituals in the form of a poem, a painting, or a poem. photo, a written story or a drawing, actively participating in the creation of a collection that will be downloaded for free through the Community's official web channels.

We are inviting all of our employees and the coffee community to join the cause by signing up and making their own invitation to what the coffee ceremony stands for.

To support this initiative, we are promoting the Coffee Etiquette Community and encouraging everyone to join: “This community was created to bring together coffee professionals and craftsmen, consumers and all those in Italy and abroad, practice Luigi Morello, Chairman of the CTCEIT Technical Committee and Director of Strategic Product Marketing of Gruppo Cimbali adds, “That's not all. What we want to do is bring together all the coffee communities in the region, uniting the entire country. Each regional community has its own characteristics and consumption habits, but they all share the same values: inclusiveness, culture, society, history and tradition”.